Affiliate Program
Join the Superlines affiliate programme and partner with us to monetise your audience. We work with publishers, streamers, content creators and marketing partners across the UK to drive responsible player acquisition. We focus on practical, long-term relationships and give partners the tools and support to build reliable revenue streams.
Programme purpose
Our programme is designed to create a straightforward referral channel between content partners and players. We aim to convert engaged traffic into registered customers through clear tracking, compliant marketing materials and ongoing optimisation. We welcome affiliates who promote ethically and comply with relevant UK rules.
Partnership benefits
- Flexible earning models: We offer multiple ways to work together to suit different traffic types and channels.
- Dedicated support: Every partner gets a point of contact to discuss campaigns, creatives and performance.
- Local focus: Marketing materials and landing pages are tailored for UK audiences, with plain English copy and GBP currency where applicable.
- Transparent terms: Clear commercial terms so you know how your earnings are calculated and when to expect payments.
Commission structure
We provide a range of commercial models so you can choose what fits your audience and traffic quality. Options include revenue-share models, acquisition-based arrangements and hybrid deals that combine elements of both. Commission levels and model availability depend on traffic type, volumes and partner performance. Specific commercial offers are agreed during onboarding to reflect mutual goals.
Tracking and reporting
Accurate tracking is central to our partnership. You will have access to a secure partner dashboard with real-time performance metrics, conversion data and downloadable reports. We apply routine quality checks to protect both parties from fraud and to ensure reporting remains reliable. If you have questions about a particular conversion or payment, your affiliate manager will assist promptly.
Marketing tools and support
We supply a library of creatives, pre-built landing pages and ready-to-use tracking links to accelerate campaign setup. Our team can supply campaign suggestions and compliant copy for email, social and livestream overlays. For partners with higher volumes we can discuss bespoke landing pages and tailored creative assets on request.
Long-term cooperation
We’re looking for sustainable partnerships. Regular performance reviews help us refine offers and identify growth opportunities. As your traffic grows we’re open to customised commercial terms, co-branded promotions and priority creative support. To get started or discuss options, contact [email protected] and a member of the team will be in touch.